AOA NEWS
What defines the value of care we provide?
Health and vision plans have not adapted and grown with the care we deliver but hold back optometry’s momentum.

How to speak the universal language of care
How to create a bilingual and culturally sensitive practice, why it matters to patients and how it can set you apart from the competition.

Doctors of optometry challenge reasoning behind proposed Eyeglass Rule changes at FTC workshop
The recent workshop heard testimony from various stakeholders on the potential impact that proposed changes to the Eyeglass Rule might have on consumer choice and the burden on the practices of doctors of optometry and ophthalmology, which are already understaffed and saddled with other federal regulation. The Federal Trade Commission will use the feedback to determine whether to go forward with its recommendations.

ALOA Annual Convention 2023
Join Now: Become a Member
As an ALOA/AOA member, you'll be supporting advocacy efforts that help advance and protect the profession. Plus, you'll get access to exclusive continuing education programs and clinical resources.
